Midmarket

Pronunciation: /ˈmɪdˈmɑɹkət/

Midmarket (noun)

  1. Companies that are not small but not large, usually with moderate revenue and employees.
  2. Products or services that are priced between low-cost and high-end options.

Examples

  • Midmarket companies often face unique challenges.
  • The midmarket sector is growing rapidly.

Common collocations: midmarket company, midmarket sector, midmarket opportunities, midmarket pricing, midmarket solutions