Salesmanship

Pronunciation: /ˈseɪlzmənˌʃɪp/

Salesmanship (noun)

  1. The skill of persuading people to buy something by speaking well and making the offer seem attractive.
  2. A person’s approach to selling, using confidence, good communication, and careful listening to meet customer needs.
  3. Persuasion used to pressure someone into buying, often by strong talk or tricks rather than clear reasons.

Examples

  • Her salesmanship helped customers feel confident about the purchase.
  • Good salesmanship turns questions into clear answers.