Virtue-signaling
Pronunciation: /ˈvɝtʃu- ˈsɪɡnəɫɪŋ/
Virtue-signaling (noun)
- Showing good beliefs or values in public mainly to look moral, rather than to truly help or change anything.
- A behaviour where people use moral statements to gain approval, status, or attention, even if actions do not match the claims.
Examples
- Her virtue-signaling made everyone notice her values.
- The group’s virtue-signaling looked sincere at first.